{"id":167977,"date":"2025-02-20T17:20:32","date_gmt":"2025-02-20T17:20:32","guid":{"rendered":"https:\/\/esportsinsider.com\/?p=167977"},"modified":"2025-02-20T17:20:38","modified_gmt":"2025-02-20T17:20:38","slug":"ginx-tv-guild-esports-relocation","status":"publish","type":"post","link":"https:\/\/esportsinsider.com\/2025\/02\/ginx-tv-guild-esports-relocation","title":{"rendered":"GINX TV relocates to Guild HQ for 25% stake in media company"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=https://esportsinsider.com/"https:////esportsinsider.com//wp-content//uploads//2025//02//guild-esports-ginx-tv-large.jpg/" alt=\"\" class=\"wp-image-167978\" srcset=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2025\/02\/guild-esports-ginx-tv-large.jpg 1024w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2025\/02\/guild-esports-ginx-tv-medium.jpg 300w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2025\/02\/guild-esports-ginx-tv-medium_large.jpg 768w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2025\/02\/guild-esports-ginx-tv-1536x864.jpg 1536w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2025\/02\/guild-esports-ginx-tv.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">GINX TV relocates to Guild Esports HQ. Image credit: Guild Esports<\/figcaption><\/figure>\n\n\n<div id=\"esi-paragraph-67cf64b865628\" class=\"esi-paragraph \">\n    \n<p>Gaming content company <strong>GINX TV<\/strong> has partnered with <strong>Guild Esports and Gaming<\/strong> and relocated to its London-based headquarters.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b865e20\" class=\"esi-paragraph \">\n    \n<p>As a result of the relocation, the UK-based organisation will gain a 25% stake in GINX TV in the form of an equivalent undisclosed convertible loan.<\/p>\n\n  <\/div>\n\n\n<div class=\"keep-reading \"  id=\"kr-67cf64b866e37\">\n  <div class=\"heading\">Keep Reading<\/div>\n  <ul class=\"d-flex flex-column\">\n          <li id=\"post-159116\" style=\"order: 1;\"><a href=https://esportsinsider.com/"https:////esportsinsider.com//2024//10//guild-esports-acquired-dcb-sports-llc/" target=\"_blank\">Guild Esports acquired by DCB Sports LLC for \u00a3100,000 plus liabilities<\/a><\/li>\n          <li id=\"post-158033\" style=\"order: 2;\"><a href=https://esportsinsider.com/"https:////esportsinsider.com//2024//09//pubg-mobile-esports-partners-with-guild-esports/" target=\"_blank\">PUBG Mobile Esports partners with Guild Esports<\/a><\/li>\n          <li id=\"post-140758\" style=\"order: 3;\"><a href=https://esportsinsider.com/"https:////esportsinsider.com//2023//06//ginx-tv-ceo-michiel-bakker-steps-down/" target=\"_blank\">Ginx TV CEO Michiel Bakker steps down<\/a><\/li>\n      <\/ul>\n<\/div>\n\n\n<div id=\"esi-paragraph-67cf64b867f33\" class=\"esi-paragraph \">\n    \n<p>GINX TV will establish a permanent live studio along with a gallery within Guild&#8217;s 15,000-square-foot facility based in Shoreditch.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b8686ca\" class=\"esi-paragraph \">\n    \n<p>In addition, the esports organisation will collaborate with the TV channel as a service provider and distribute content for partners and sponsors.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b868e2e\" class=\"esi-paragraph \">\n    \n<p>\u201cWe are delighted to partner with Guild Esports and Gaming to create a strong and attractive engagement opportunity for brands to access the diverse gaming community,&#8221; commented <strong>Peter Einstein<\/strong>, <strong>Executive Chairman and CEO of GINX TV<\/strong>.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86959f\" class=\"esi-paragraph \">\n    \n<p>&#8220;Our move to the Sky Guild Gaming Centre is a perfect way to collaborate and expand the gaming opportunity all under &#8216;one roof&#8217;. We are excited to bring our unique gaming and esports content publishing business to Shoreditch, where we will continue our provision of outstanding content to our international audience with the support of new partners.\u201d<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b869d01\" class=\"esi-paragraph \">\n    \n<p>GINX TV will relocate to the headquarters from its existing location at Tileyard Studios in Kings Cross immediately. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86a45f\" class=\"esi-paragraph \">\n    \n<p>The gaming and esports-focused TV channel launched in Romania in 2008. In 2024, the channel was available across 20m homes across the world and earned over 35m views through its original content.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86abbd\" class=\"esi-paragraph \">\n    \n<p>GINX TV becomes the second entity to move into Guild Esports&#8217; headquarters following a partnership with <a href=https://esportsinsider.com/"https:////esportsinsider.com//2024//12//guild-esports-drive-lounge-partnership/">sim racing venue operator Drive Lounge<\/a>. The organisation opened the doors to its headquarters in March 2023 and has since hosted several activations there.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86b34d\" class=\"esi-paragraph \">\n    \n<p>Events range from a series of <a href=https://esportsinsider.com/"https:////esportsinsider.com//2024//04//sky-guild-esports-women-tournaments/">women&#8217;s esports tournaments<\/a> to <a href=https://esportsinsider.com/"https:////esportsinsider.com//2024//03//guild-esports-kung-fu-panda-4-event/">influencer events<\/a> promoting the launch of new movies.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86baad\" class=\"esi-paragraph \">\n    \n<p><strong>Nick Westwood, Chief Creative Officer of Guild Esports and Gaming<\/strong>, added: &#8220;With Drive Lounge, we have opened the doors to the public, and with GINX TV, we will now focus on utilising the venue to communicate outwardly to gamers through a variety of channels. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-67cf64b86c228\" class=\"esi-paragraph \">\n    \n<p>&#8220;We see a rapid shift in content distribution, both away from linear TV but also away from traditional \u2018gaming\u2019 channels to new, owned and operated channels.<\/p>\n\n  <\/div>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>GINX TV relocates to Guild Esports HQ. Image credit: Guild Esports Gaming content company GINX TV has partnered with Guild Esports and Gaming and relocated to its London-based headquarters. As a result of the relocation, the UK-based organisation will gain a 25% stake in GINX TV in the form of an equivalent undisclosed convertible loan. &hellip; <a href=https://esportsinsider.com/"https:////esportsinsider.com//2025//02//ginx-tv-guild-esports-relocation/">Continued<\/a><\/p>\n","protected":false},"author":45,"featured_media":167978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","esi_template":"default","excluded":false,"footnotes":""},"categories":[63,55,5283,106,237,18248,238],"tags":[331,9074,216],"class_list":["post-167977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial","category-esports-titles","category-investments","category-latest-news","category-news-by-region","category-top-stories","category-uk","tag-ginx-tv","tag-guild-esports","tag-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GINX TV relocates to Guild HQ for 25% stake in media company<\/title>\n<!-- Added by HTTrack --><meta http-equiv="content-type" content="text/html;charset=UTF-8" /><!-- /Added by HTTrack -->
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